- Foundational Brand Strategy & Verbal Identity
- Logo System, Typography & Brand Color Palette
- Brand Applications & Marketing Collateral
- Packaging, Signage or Merchandise Assets
- Brand Strategy, Messaging & Voice Systems
- Visual Identity, Typography & Graphic Assets
- Corporate Stationery, Touchpoints & Packaging
- Motion Branding, Guidelines & Extended Applications
- Brand Positioning, Messaging & Full Identity Systems
- Premium Brand Imagery, Packaging & Digital Experience Assets
- Retail, Signage, Event & Environmental Brand Touchpoints
- Motion, Sonic & Advanced Brand Guideline Systems
- Identity, Packaging & Digital Brand Systems
- Retail, Experiential, Motion & Sensory Branding
- Advanced Brand Strategy, Architecture & Messaging
- Brand Rollout, Governance & Implementation Support
Perfect for startups, new businesses, and growing brands that need a professional brand identity, clear visual direction, and essential brand assets to launch confidently and look credible from day one.
The Brand Starter package is designed for businesses that need more than just a logo — it provides the essential building blocks of a strong brand identity. From foundational brand strategy and verbal identity to a cohesive logo system, color palette, typography, and selected brand applications, this package helps businesses create a polished and memorable presence across customer touchpoints. It is ideal for brands looking to establish a professional image, improve consistency, and build a strong base for future marketing and growth.
Starter Launch Includes
Foundational Brand Strategy
- Core messaging direction
- Basic brand direction and positioning foundation.
- Brand personality and brand essence alignment
Verbal Identity
- Tagline / slogan development
- Brand voice and tone direction
Core Visual Identity
- Primary logo
- Secondary logo variation
- Favicon
- Primary and secondary typography system
- Submark / logo mark
- Brand color palette (primary, secondary, neutral colors + color codes)
Essential Brand Applications
- Business visiting card design
- Customer feedback form / loyalty card design
- Marketing flyer / brochure design (if required)
Selected Brand Touchpoints
Any 2 starter brand applications based on business need, such as:
- Product box / bag design
- Exterior signage / standee design
- Label / sticker design
- Basic apparel / merchandise mockup
Perfect for growing businesses that want to move beyond a basic visual identity and build a stronger, more strategic brand system across customer touchpoints, marketing materials, and digital platforms.
The Brand Growth package is designed for businesses that already understand the value of branding and are ready to build a more complete, strategic, and polished brand identity. It goes beyond the essentials of logo and visual design to develop a clearer brand purpose, stronger positioning, refined messaging, expanded visual systems, and more comprehensive touchpoint design.
Ideal for businesses preparing to scale, improve brand consistency, and strengthen how they are perceived across both online and offline channels, this package helps create a brand that feels more intentional, memorable, and market-ready.
Brand Growth Includes
Brand Strategy
- Core values
- Brand purpose, mission, and vision
- Brand positioning statement
- Target audience personas
- Brand archetype definition
- Brand personality and strategic direction
Verbal Identity & Messaging
- Tagline / slogan development
- Messaging pillars
- Brand voice and tone direction
- Brand vocabulary / key language direction
- Core messaging alignment for customer communication
Core Visual Identity
A. Logo System
- Primary logo
- Secondary logo variation
- Favicon
- Submark / logo mark
B. Typography System
- Primary typeface
- Secondary typeface
- Accent typeface
- Type hierarchy rules
C. Brand Color System
- Color codes and usage direction
- Primary, secondary, and neutral color palette
Brand Imagery & Graphic Assets
- Iconography set
- Brand patterns and textures
- Basic data visualization style direction (if applicable)
- Supporting graphic elements
Stationery & Corporate Assets
- Email signature design
- Business visiting card design
- Letterhead and envelope design
- Invoice / receipt template design
- Notepad / pen / folder branding (if necessary)
Packaging & Product Design
- Product box / bag design
- Label / sticker design
- Hangtags (if applicable)
- Unboxing experience elements
Brand Touchpoints – Digital & Web
- Social media branding kit
- Digital presentation template
- Branded digital asset direction for online communication
Environment & Signage
- Exterior signage design
- Flex / standee design
- Essential physical brand touchpoint design
Motion & Sensory Branding
- Logo Motion / Motion Graphics Direction: How the logo animates across video intros, transitions, reels, YouTube intros, presentations, or digital displays.
Fundamental Brand Guidelines
- Logo usage guidelines
- Color usage guidelines
- Typography usage guidelines
- Brand application examples
- Basic consistency rules for future brand execution
Perfect for established businesses, premium brands, and ambitious companies that want a comprehensive brand system built for stronger authority, deeper consistency, and long-term market positioning across digital, physical, and customer-facing touchpoints.
The Brand Authority package is designed for businesses that are ready to move beyond foundational branding and build a more advanced, market-leading brand presence. Keeping the strategic depth and identity system of the Growth package as its base, this package expands into a more complete brand ecosystem with enhanced visual language, richer brand imagery, digital brand systems, campaign-ready touchpoints, and stronger real-world applications.
Ideal for businesses operating in competitive markets or scaling into premium positioning, Brand Authority helps create a brand that feels more credible, cohesive, and commanding across every major audience interaction.
Brand Authority Includes
Brand Strategy
- Core values
- Brand purpose, mission, and vision
- Brand positioning statement
- Target audience personas
- Brand archetype definition
- Brand personality and strategic direction
Verbal Identity & Messaging
- Tagline / slogan development
- Messaging pillars
- Brand voice and tone direction
- Brand vocabulary / key language direction
- Core messaging alignment for customer communication
Core Visual Identity
A. Logo System
- Primary logo
- Secondary logo variation
- Favicon
- Submark / logo mark
B. Typography System
- Primary typeface
- Secondary typeface
- Accent typeface
- Type hierarchy rules
C. Brand Color System
- Color codes and usage direction
- Primary, secondary, and neutral color palette
Brand Imagery & Graphic Assets
- Iconography set
- Brand patterns and textures
- Supporting graphic elements
- Basic data visualization style direction (if applicable)
- Photography style direction
- Illustration style direction
Stationery & Corporate Assets
- Email signature design
- Business visiting card design
- Letterhead and envelope design
- Invoice / receipt template design
- Notepad / pen / folder branding (if necessary)
Packaging & Product Design
- Product box / bag design
- Label / sticker design
- Hangtags (if applicable)
- Unboxing experience elements
Applied Brand Touchpoints – Digital & Web
- Social media branding kit
- Digital presentation template
- Website design system / UI direction
- Email marketing system design
- Branded digital asset direction for online communication
Environment & Signage
- Exterior signage design
- Flex / standee design
- Vehicle wrap design (if applicable)
- Banners and branded backdrops
- Interactive display / event branding elements (if applicable)
Motion & Sensory Branding
- Logo Motion / Motion Graphics Direction: How the logo animates across video intros, transitions, reels, YouTube intros, presentations, or digital displays.
- Sonic Branding Direction (Audio Logo Concept): A defined sound identity / short sonic cue concept for the brand, where relevant.
- Brand Music / Soundscape Direction: Recommended music style / sound direction for branded videos, retail environments, or customer-facing experiences.
Comprehensive Brand Guidelines
- Logo usage guidelines
- Typography hierarchy and usage rules
- Brand imagery and illustration direction
- Color system and accessibility guidance
- Touchpoint application examples
- Brand consistency standards for future rollouts
Perfect for enterprises, multi-location businesses, product-led brands, hospitality concepts, and ambitious companies that need a fully tailored branding system built around their specific business goals, customer experience, and growth requirements.
The Brand Ecosystem / Custom Solution package is designed for businesses that need more than a standard branding package and require a fully customized scope based on their unique needs, market position, customer journey, and brand touchpoints. Whether you are launching a new concept, rebranding an established business, managing multiple product lines, expanding across locations, or building a complete brand experience across digital and physical environments, this package is tailored to your exact goals and requirements.
From advanced brand strategy and identity systems to packaging, digital ecosystems, customer-facing touchpoints, rollout planning, and implementation support, every part of the engagement is shaped around what your brand actually needs to grow, scale, and stand out.
Custom Solution Includes
Advanced Brand Strategy & Architecture
- Brand audit / rebrand strategy
- Advanced brand positioning and market differentiation
- Customer journey and touchpoint mapping
- Brand architecture for multi-service, multi-product, or multi-location businesses
- Brand launch / repositioning strategy
- Naming / renaming support (where required)
Expanded Verbal Identity & Messaging Systems
- Brand voice and tone system
- Campaign messaging systems
- Brand vocabulary and language direction
- Sales / investor / presentation messaging support
- Messaging pillars and communication frameworks
- Internal communication or employer-branding tone direction (if required)
Complete Visual Identity & Asset System
- Photography and video art direction
- Advanced typography system and hierarchy rules
- Full color system and extended brand visual language
- Illustration systems, iconography, patterns, and graphic assets
- Expanded logo ecosystem for master brand / sub-brands / product lines
- Data visualization / presentation graphic style direction (if needed)
Packaging, Product & Brand Experience Design
- Multi-product packaging systems
- Premium unboxing experience design
- Merchandise and branded collateral systems
- Seasonal / promotional packaging extensions
- Product boxes, bags, labels, stickers, and hangtags
- Product presentation and point-of-sale brand applications
Digital Brand Ecosystem
- Email marketing system design
- Social media branding systems at scale
- Scalable digital campaign asset direction
- Website design system / branded UI direction
- Landing page and campaign page design systems
- Presentation / pitch deck / digital communication templates
Retail, Environmental & Experiential Branding
- Exterior and interior signage systems
- In-store / office / outlet branding systems
- Retail / hospitality environmental graphics
- Banners, backdrops, standees, and event branding assets
- Event booths, kiosks, and branded activation touchpoints
- Vehicle wrap / fleet branding (if applicable)
Motion, Sonic & Sensory Branding
- Logo motion and branded motion graphics system
- Motion direction for transitions, intros, reels, and digital screens
- Sonic branding / audio logo direction (if required)
- Brand music / soundscape direction for videos or physical spaces (if applicable)
- Sensory branding / olfactory identity direction (for suitable hospitality or retail concepts)
Brand Rollout, Governance & Implementation
- Comprehensive brand guidelines / brand book
- Rebrand / launch communication support
- Brand rollout planning across priority touchpoints
- Vendor handoff files and production-ready specifications
- Ongoing strategic consultation and brand support
- Internal team brand usage systems and implementation guidance
Perfect for startups, new businesses, and growing brands that need a professional brand identity, clear visual direction, and essential brand assets to launch confidently and look credible from day one.
The Brand Starter package is designed for businesses that need more than just a logo — it provides the essential building blocks of a strong brand identity. From foundational brand strategy and verbal identity to a cohesive logo system, color palette, typography, and selected brand applications, this package helps businesses create a polished and memorable presence across customer touchpoints. It is ideal for brands looking to establish a professional image, improve consistency, and build a strong base for future marketing and growth.
Brand Starter Includes
Foundational Brand Strategy
- Core messaging direction
- Basic brand direction and positioning foundation.
- Brand personality and brand essence alignment
Verbal Identity
- Tagline / slogan development
- Brand voice and tone direction
Core Visual Identity
- Primary logo
- Secondary logo variation
- Favicon
- Primary and secondary typography system
- Submark / logo mark
- Brand color palette (primary, secondary, neutral colors + color codes)
Essential Brand Applications
- Business visiting card design
- Customer feedback form / loyalty card design
- Marketing flyer / brochure design (if required)
Selected Brand Touchpoints (Any 2 based on need)
- Product box / bag design
- Exterior signage / standee design
- Label / sticker design
- Basic apparel / merchandise mockup
Perfect for growing businesses that want to move beyond a basic visual identity and build a stronger, more strategic brand system across customer touchpoints, marketing materials, and digital platforms.
The Brand Growth package is designed for businesses that already understand the value of branding and are ready to build a more complete, strategic, and polished brand identity. It goes beyond the essentials of logo and visual design to develop a clearer brand purpose, stronger positioning, refined messaging, expanded visual systems, and more comprehensive touchpoint design.
Ideal for businesses preparing to scale, improve brand consistency, and strengthen how they are perceived across both online and offline channels, this package helps create a brand that feels more intentional, memorable, and market-ready.
Brand Growth Includes
Brand Strategy
- Core values
- Brand purpose, mission, and vision
- Brand positioning statement
- Target audience personas
- Brand archetype definition
- Brand personality and strategic direction
Verbal Identity & Messaging
- Tagline / slogan development
- Messaging pillars
- Brand voice and tone direction
- Brand vocabulary / key language direction
- Core messaging alignment for customer communication
Core Visual Identity — Logo System
- Primary logo
- Secondary logo variation
- Favicon
- Submark / logo mark
Core Visual Identity — Typography System
- Primary typeface
- Secondary typeface
- Accent typeface
- Type hierarchy rules
Core Visual Identity — Brand Color System
- Color codes and usage direction
- Primary, secondary, and neutral color palette
Brand Imagery & Graphic Assets
- Iconography set
- Brand patterns and textures
- Basic data visualization style direction (if applicable)
- Supporting graphic elements
Stationery & Corporate Assets
- Email signature design
- Business visiting card design
- Letterhead and envelope design
- Invoice / receipt template design
- Notepad / pen / folder branding (if necessary)
Packaging & Product Design
- Product box / bag design
- Label / sticker design
- Hangtags (if applicable)
- Unboxing experience elements
Brand Touchpoints – Digital & Web
- Social media branding kit
- Digital presentation template
- Branded digital asset direction for online communication
Environment & Signage
- Exterior signage design
- Flex / standee design
- Essential physical brand touchpoint design
Motion & Sensory Branding
- Logo Motion / Motion Graphics Direction: How the logo animates across video intros, transitions, reels, YouTube intros, presentations, or digital displays.
Fundamental Brand Guidelines
- Logo usage guidelines
- Color usage guidelines
- Typography usage guidelines
- Brand application examples
- Basic consistency rules for future brand execution
Perfect for enterprises, multi-location businesses, product-led brands, hospitality concepts, and ambitious companies that need a fully tailored branding system built around their specific business goals, customer experience, and growth requirements.
The Brand Ecosystem / Custom Solution package is designed for businesses that need more than a standard branding package and require a fully customized scope based on their unique needs, market position, customer journey, and brand touchpoints. Whether you are launching a new concept, rebranding an established business, managing multiple product lines, expanding across locations, or building a complete brand experience across digital and physical environments, this package is tailored to your exact goals and requirements.
From advanced brand strategy and identity systems to packaging, digital ecosystems, customer-facing touchpoints, rollout planning, and implementation support, every part of the engagement is shaped around what your brand actually needs to grow, scale, and stand out.
Custom Solution Includes
Advanced Brand Strategy & Architecture
- Brand audit / rebrand strategy
- Advanced brand positioning and market differentiation
- Customer journey and touchpoint mapping
- Brand architecture for multi-service, multi-product, or multi-location businesses
- Brand launch / repositioning strategy
- Naming / renaming support (where required)
Expanded Verbal Identity & Messaging Systems
- Brand voice and tone system
- Campaign messaging systems
- Brand vocabulary and language direction
- Sales / investor / presentation messaging support
- Messaging pillars and communication frameworks
- Internal communication or employer-branding tone direction (if required)
Complete Visual Identity & Asset System
- Photography and video art direction
- Advanced typography system and hierarchy rules
- Full color system and extended brand visual language
- Illustration systems, iconography, patterns, and graphic assets
- Expanded logo ecosystem for master brand / sub-brands / product lines
- Data visualization / presentation graphic style direction (if needed)
Packaging, Product & Brand Experience Design
- Multi-product packaging systems
- Premium unboxing experience design
- Merchandise and branded collateral systems
- Seasonal / promotional packaging extensions
- Product boxes, bags, labels, stickers, and hangtags
- Product presentation and point-of-sale brand applications
Digital Brand Ecosystem
- Email marketing system design
- Social media branding systems at scale
- Scalable digital campaign asset direction
- Website design system / branded UI direction
- Landing page and campaign page design systems
- Presentation / pitch deck / digital communication templates
Retail, Environmental & Experiential Branding
- Exterior and interior signage systems
- In-store / office / outlet branding systems
- Retail / hospitality environmental graphics
- Banners, backdrops, standees, and event branding assets
- Event booths, kiosks, and branded activation touchpoints
- Vehicle wrap / fleet branding (if applicable)
Motion, Sonic & Sensory Branding
- Logo motion and branded motion graphics system
- Motion direction for transitions, intros, reels, and digital screens
- Sonic branding / audio logo direction (if required)
- Brand music / soundscape direction for videos or physical spaces (if applicable)
- Sensory branding / olfactory identity direction (for suitable hospitality or retail concepts)
Brand Rollout, Governance & Implementation
- Comprehensive brand guidelines / brand book
- Rebrand / launch communication support
- Brand rollout planning across priority touchpoints
- Vendor handoff files and production-ready specifications
- Ongoing strategic consultation and brand support
- Internal team brand usage systems and implementation guidance
Perfect for startups and small businesses looking to build a strong SEO foundation and start appearing on Google.
The SEO Starter Launch package is designed for startups and small businesses that want to build a strong foundation on Google and begin attracting consistent organic traffic. Ideal for local businesses, service providers, consultancies, and growing brands, this package includes all essential SEO setup and optimization needed to improve search visibility, enhance website performance, and establish a solid online presence for long-term growth.
Custom Solution includes
Initial Website Analysis
- Up to 10 Keyword Ranking: We find and track up to 10 important terms your customers use to search for your services.
- Up to 10 Keyword Ranking: We find and track up to 10 important terms your customers use to search for your services.
- Up to 10 Keyword Ranking: We find and track up to 10 important terms your customers use to search for your services.
- Up to 10 Keyword Ranking: We find and track up to 10 important terms your customers use to search for your services.
Initial Website Analysis
- Up to 10 Keyword Ranking: We find and track up to 10 important terms your customers use to search for your services.
- Up to 10 Keyword Ranking: We find and track up to 10 important terms your customers use to search for your services.
- Up to 10 Keyword Ranking: We find and track up to 10 important terms your customers use to search for your services.
- Up to 10 Keyword Ranking: We find and track up to 10 important terms your customers use to search for your services.
